We recently found out about a reminder service for gits called SomeoneSpoilMe.com. A good idea? Certainly. The site is well put together and features daily gift ideas as well as a reminder service (although the navigation is a bit cumbersome and it seems there are still a few bugs left to tidy up). The site design and imagery is clearly targetting women - which is fine of course. Unfortunately Father's Day (in the US) seems to bring out the worst in stereotypes and generalisations about what fathers like and someonespoilme.com is no different in their approach. So they end up being another site that strengthens the image of fathers as the "dim-witted parent who is really only good for bringing home the bacon (see below)".

Example of the day from someonespoilme.com:

"Cheers to Dad! (Posted Monday 9 June 08) ... read more >>